Lowie Designer Bronwyn Lowenthal has always been a vintage clothing fan and a world traveller. It is these two loves which embody the Lowie style ethos.
Born in the UK, Bronwyn was brought up in Australia by well-travelled parents who began her international education with stints spent living in the USA and Germany, followed by a year of schooling in northern Italy.
She was a passionate and experimental fashion-lover from an early age, going on to graduate in Fashion Marketing from Australia’s Moreton Institute. After working in product management for one of Australia’s largest fashion retailers, Table Eight, Bronwyn then went on to work in marketing for Westfield, the world’s largest shopping centre brand, and later in sales and editorial for 3D World Publishing, publishers of Oyster Magazine.
Embarking on a major international adventure, Bronwyn then travelled throughout South East Asia, the USA and spent a winter season on the Italian side of Mont Blanc working as a as a ski race photographer, which sparked her enduring love of snowboarding.
After settling in London in 1999, Bronwyn went on to work as Brand Manager for Ben Sherman, the UK’s fifth largest mens’ casualwear brand. When offered a directorship to launch a new youth clothing label, she consequently turned it down in favour of starting her own business.
A trip to Turkey ensued where she witnessed the bright colours, patterns and hidden language of Turkish sock-making, a skill with minimal environmental impact that has been passed down from generation to generation over hundreds of years. This provided the inspiration for Lowie, a London-based knitwear label known for valuing the time and skill invested in traditional handicrafts, during a period in fashion of mass production.